g r o t t o 1 1

Peeve Farm
Breeding peeves for show, not just to keep as pets
Brian Tiemann
Silicon Valley-based purveyor of a confusing mixture of Apple punditry and political bile.

btman at grotto11 dot com

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Wednesday, September 12, 2007
09:20 - I was afraid of this
http://daringfireball.net/2007/09/weird_rude_buggy

(top)
So much for the simplicity and intuitiveness of the iTunes model of media ownership and enjoyment, hailed by legions since its inception. Now we're reduced to bitterly fuming about the weird bugs, stupid UI decisions, and bewildering legal labyrinth surrounding cell phone ringtones.

I don't know what's more depressing to me: that Apple couldn't make this feature work any better, or that so many people are so obsessed with ringtones that the labels feel they can get away with smacking Apple around with them to the point where this artificially crippled, disclaimer-riddled garbage is what they have to end up foisting on users.

In a perfect world (well, one that's perfect aside from the existence of cell phones, I guess), you could make any damn MP3 or AAC file you wanted into a ringtone. It's such a ridiculous thing to charge money for: you can't listen to it, it's bad quality, and you can't even control when you hear it. It's like paying $10 for a movie ticket, but you don't go into the theater right away; instead, at random times throughout the day, someone will tap you on the shoulder, stick a scratchy old 10-inch black-and-white TV in your face, and show you the first 15 seconds of the movie, and then run away. Boy, that's money well spent.

But then, I'm the kind of person who thinks it's hysterically stupid that all voice-mail features don't work like Apple's "Visual Voicemail". Messages appear in a list, and you can select them at random to listen to, rather than sequentially like on a tape? Wooooo. Why is this something to be proud of? This is freaking e-mail. We've had e-mail for thirty years now. How can this possibly be a differentiating feature? I feel dirty just thinking about a supposedly "modern" Apple technology that's forced to tout something like this as an "advancement".

This is precisely what I dreaded about seeing Apple wade into this cesspool with the iPhone in the first place.

Back to Top

15 comments

1. Sigivald - 10:33 Wed 9/12/2007 ( email )

I'm sure Apple could make this feature work better, but the music companies they have exceedingly lucrative ITMS contracts with won't let them.

If it was up to Apple and Steve, I reckon you could automatically and without cost make any part of any song a ringtone, or any arbitrary audio file, with no hassle at all.

The legalese and ridiculous restrictions all scream "stupid contract forced on Apple by music companies used to ridiculous fees from traditional carriers who charge $2.99 for a damn ringtone".

2. Bob Crosley - 11:02 Wed 9/12/2007 ( email | web )

As I mentioned on my blog this morning, I think the labels are getting a little cocky. There have been some new players in the digital delivery field, and some high profile defections. I suspect that Apple would have loved to offer a much broader service, but the labels think they can push back on this one.

3. Steven Den Beste - 11:12 Wed 9/12/2007 ( email | web )

With respect to sequential access to voicemail, the problem is that they're stuck with a system interface that was designed for people with normal phones. That meant there was a serious limitation on input choices -- the keyboard, and actually not even all of that -- and output choices -- sound. Apple now has a graphics interface, but the interface between the iPhone and the network hasn't changed. Apple can't implement anything that the interface doesn't permit.

Like random access.

4. Brian Tiemann - 11:17 Wed 9/12/2007 ( email | web )

Er... well, except that they did.

http://www.apple.com/iphone/phone/features.html?feature=voicemail

I just can't believe nobody else has bothered to do it before.

5. Jeff Medcalf - 13:21 Wed 9/12/2007 ( email | web )

I have some major problems with the way Apple is doing ringtones. Ignoring the contract problems and the intellectual property use problems that I have, I'll just stick to the interface. Just to see how it worked, I dropped a buck to turn a song I had already paid for into a much more restricted ringtone. Here are my issues:

1. I can't do this with a song I already own, unless I bought it from Apple's store. So let's say I want to take a great instrumental like Switch 625 and make a ringtone from it. My ownership of that copy of that song predates iTunes, and I'm not about to pay for it TWICE MORE to get a ringtone of it.

2. To buy ringtones, you have to go through a bunch of garbage and contractual stuff - we had after all already agreed to a contract. So the interface stinks - I don't want to type in my password that many times on a system that saves the password in the first place. Then, when I wanted to sync the ringtone, it wouldn't because "the computer was not authorized to play the track" - it played everything else I had from the iTMS, but I had to reauthorize my computer to play ringtones!

3. Having bought that ringtone, I cannot see a way to change it, if I choose, to a different part of the song, unless I go and pay for the song AGAIN.

Um, no. Apple (and by extension, the music labels) will not get another ringtone sale from me. I'll either work around the technology, if it's easy to do so, or I will use the built-in ringtones; it's not worth the hassle or cost imposed for me to have a cool ringtone.

6. Brian Tiemann - 13:26 Wed 9/12/2007 ( email | web )

Maybe this is all perversely intentional. Maybe Apple is trying to make it so much of a pain in the ass to use custom ringtones that iPhone users are forced to use the (tasteful) built-in ones.

Shut up, Occam...

7. Simbachu - 14:19 Wed 9/12/2007

I've got a Sony Ericsson W200. I just drag and drop mp3 files from my HD to my phone using a USB connection. I can then choose that mp3 as a ringtone.

Is this hard to implement or am I missing something?

8. Mark Aanerud - 17:08 Wed 9/12/2007 ( email | web )

A friend of mine with an iPhone texts almost non-stop to his girlfriend. Whenever he's around, I keep thinking someone's burning a lot of CDs... "Do-di-dink!"

9. Jeff Medcalf - 18:17 Wed 9/12/2007 ( email | web )

My thoughts in somewhat more detail than above are here. Frankly, I think this is a black mark for Apple, and that's coming from a 19-year customer.

10. Dave - 18:45 Wed 9/12/2007 ( email | web )

God I hate musical ring tones. Anything that makes them harder to get warms the cockles of my heart. Am I being curmudgeonly? So be it.

11. willc2 - 19:13 Wed 9/12/2007 ( email )

I agree with Dave with the following addition:

When your ringtone goes off at a bookstore, a meeting or at the movies, the iPhone should punch you in the beanbag.

That would make me SO very happy. With any luck, we'll see this in iTunes 7.5

12. Jeff Medcalf - 19:17 Wed 9/12/2007 ( email | web )

Heh. I don't care much about ringtones, so long as they fit two criteria: they have to be audible above the general din, or downstairs if the phone is upstairs, and they have to be distinct enough that I can immediately recognize if it's mine or not. Other than that, I agree with you. In particular, I think ringtones with lyrics are insane, because the presence of the voice removes some of the jarring aspect that a bell needs to have to be effective.

13. Lileks - 22:54 Wed 9/12/2007 ( email | web )

There are workarounds: Ambrosia's iToner lets me add any sound I want for a ringtone. Took me an hour to snip sounds from various files, write a few custom ones; took 15 seconds to get them on the iPhone. No angst.

14. Jeff Medcalf - 10:34 Thu 9/13/2007 ( email | web )

I've used Fission and MakeiPhoneRingtone as a test, and they work well in combination to wrok around the problem. It's just annoying that have to work around Apple; I usually don't.

15. Damien - 22:23 Thu 9/13/2007

When do I get to make custom ringtones for my VOIP iPod touch?
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