Tuesday, November 12, 2002 |
22:21 - The iPod's Second Christmas
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At the side of the Bayshore Freeway in Mountain View, the perennial Apple billboard has just recently attained a new coat. The current slogan, next to an iPod on a plain white field, is:
Hello, stocking.
Cute... very cute. And you know, a seasonal advertising skewer like this isn't something Apple is prone to doing, aside from the usual back-to-school promos.
Considering what a sought-after item the iPod has become in the year since it was first released, though, this kind of ad is pretty much a no-brainer. And worth an appreciative giggle from passersby.
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