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Peeve Farm
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  Blog \Blôg\, n. [Jrg, fr. Jrg. "Web-log".
     See {Blogger, BlogSpot, LiveJournal}.]
     A stream-of-consciousness Web journal, containing
     links, commentary, and pointless drivel.


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Tuesday, May 14, 2002
13:25 - Rumble in the Bundle
http://www.wired.com/news/business/0,1367,52452,00.html

(top) link
Here's a Wired News article about the "bundling" issue with Jaguar apps that's got a lot of idealistic Mac users flustered.

As to whether the functionality of Sherlock 3 and iChat represent a "Microsoftian" leveraging of OS prepackaging against shareware apps that already fulfill the same purpose, let's just say that opinions remain mixed.

One developer of a competing free-chat client -- who requested anonymity -- said Apple was perfectly within its rights to release whatever it wants with its operating system and that comparisons to Microsoft were unfounded.

Apple is not "bundling," he said, because unlike IE in Windows, iChat can be completely removed from the system without affecting the computer's performance. The chatter isn't tied into the heart of the OS. It's merely an addition, and users aren't stuck with it.

This sentiment was echoed by Apple spokesman Bill Evans, who said the company didn't think of iApps as being part of the operating system. He noted that purchasing the operating system by itself does not include all the iApps included with the software. Only new Apple systems come with all the iApps, because Apple considers these programs essential to its computing experience.

Possibly. And I admit that I feel a certain amount of excitement when I see that Apple itself is handling the development of a particular piece of software, because they've done such a good job with the iApps to date. (iTunes, for example, is absolutely best-of-breed when it comes to pure core functionality-- as a filesystem-path-independent music database, it's unrivalled. But it doesn't do "skins", or CD cover art, or a lot of the things that third-party MP3 players do, which means that the opportunity for those third-party apps remains.)

But even so, I'm skeptical that this argument will amount to much more than splitting hairs, if Apple should ever be called on the carpet for it.

Mac users are nothing if not forgiving of Apple, even when the company bites them. Sort of like a beloved dog. Oh, you must have scared him! The poor thing...


Honestly, I can't see that anybody's really done any kind of "wrong" here. It's either innovate regardless of whose toes you might step on, or sit on your hands so as to avoid displeasing your third-party developer community. Not a pleasant choice.

But Apple's been very gutsy lately, and is shooting for the stars (as we can see in the Xserve). And it's consistent with that stance for Steve to shout "Damn the torpedoes!" and steer for the open sea.

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© Brian Tiemann