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Peeve Farm
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  Blog \Blôg\, n. [Jrg, fr. Jrg. "Web-log".
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Tuesday, March 26, 2002
14:43 - Gateway validates retail strategies and parking
http://www.appleturns.com/scene/?id=3632

(top) link
Hey look-- the Gateway Stores are retooling!

Scuttlebutt is that the "barn" motif and the fact that the stores don't stock any actual inventory is turning out to be less of an inspired brainstorm than someone had apparently originally thought it would be. So now that they've seen Apple's stores take off and their own stores spiral towards doom... well, it's not exactly going out on a limb to try to be more like Apple, huh?

You know how people say "Nobody ever got fired for buying Microsoft"? Well, somewhere up in the strategy layers of companies like Gateway, the slogan is "Nobody ever got fired for imitating Apple."

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© Brian Tiemann