| Friday, November 11, 2005 |
10:37 - It's like being "slightly pregnant", right?
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I generally like to assume, when I see some human contrivance that looks totally stupid to me, that there's something I don't know about the story. I figure things are done for a reason. If it looks moronic to me at first glance, I have to remind myself that it probably went through multiple focus groups and marketing review panel meetings, staffed by people making six-figure salaries and with long fruitful careers behind them that could only have happened if they'd done well in school and at least started out life being moderately intelligent—and if not, at least there are others in the room that would have corrected the most glaring stupidities. That way, when I see something like USB 2.0 being officially designated "USB 2.0 Hi-Speed" and USB 1.1 retroactively renamed "USB 2.0 Full-Speed", my first reaction is to try to find corroboration before I believe something could be that hilariously silly. And even if it turns out to be for real, I like to hold out hope that eventually the perpetrators will come to their senses. I find humans are on balance pretty reliable that way, all gut instincts to the contrary notwithstanding.
So when I see something like the new economy cars labeled PZEV... which stands for Partial Zero Emissions Vehicle...
... which I can only assume is like saying "94% fat free" ...
... Or "mostly dead" ...
... I don't know a good way to finish this thought.
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Brian Tiemann
