Monday, November 29, 2004 |
18:41 - Right place at the right time
http://www.thinksecret.com/news/0411blackfriday2.html
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At last: Apple's in the middle of a perfect storm. They've got the right products, the right retail avenues, the right marketing, and the right prices. And now they're getting the right results:
Black Friday proved to be every bit as successful for Apple as the company was expecting, retail store insiders tell Think Secret.
Several stores report moving at least four times the average Friday volume on the day after Thanksgiving, when shoppers flocked to the malls and Apple offered discounts on iPods, iMacs, and AirPort Express to convince shoppers that now was the time to buy.
Not surprisingly, iPods proved to be the most popular item, with many stores exhausting or practically exhausting their supply, despite stocking up extra head of the date.
They all said I was mad—mad!—when I bought AAPL at $60. Well, who's mad now? Bwa ha ha haaaah!
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