| Monday, July 1, 2002 |
13:42 - The Silent Steamroller
http://www.applelinks.com/articles/2002/07/20020701130427.shtml
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While people dish about the appropriateness of the Switch campaign for consumers and home users and programmers and IT managers and dominatrices, Apple's steamroller of a M&A division is quietly trundling through the A/V industry like a glacier.
Today they bought Emagic, a company that makes software called Logic, which is evidently the software package of choice for "over 200,000 musicians around the world", and "dominates the market for sequencing software", according to The Register.
Macintosh-based products account for over 65 percent of Emagic's current revenues. Emagic's Windows-based product offerings will be discontinued on September 30, 2002.
Heh heh heh.
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Brian Tiemann
