Monday, August 16, 2004 |
14:41 - Of iPods and Stewed Market Share
http://daringfireball.net/2004/08/2004_wont_be_like_1984
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John Gruber follows up his recent article on "parlayed" success and Apple's historical decisions regarding licensing in the PC market with another chapter, this time dealing with the iPod, the iTMS, and DRM.
The relevance to Apple’s 20-year-old licensing decisions is that nearly every mainstream media pundit who opens his mouth about the iPod — especially in the wake of RealNetworks’ Harmony announcement — has decided that Apple is, all together now, making the same mistake with the iPod that they made with the Macintosh.
I.e., that Apple didn’t license the Macintosh, Microsoft did license their operating systems, and that’s why Microsoft won and Apple lost. And now Apple is doing the same thing with the iPod and the iTMS.
I’m here to tell you this is utter bunk. Apple’s position with the iPod is significantly different — and much stronger — than their position with Macintosh 20 years ago. There are admittedly a few similarities, first and foremost of which is that both products are much better designed than any competing product. Second, uh, they both use 12-point Chicago as the system font. (Except for the Mini, which uses Espy Sans, the Newton’s system font.)
The gist of my parlay argument is that the biggest difference between Apple and Microsoft — and the biggest reason for Microsoft’s lucrative monopolies in operating systems and office software — is that Microsoft built upon their previous successes, and Apple did not. Windows parlayed off MS-DOS, and Office parlayed off Windows. The Macintosh didn’t parlay off anything.
There's lots more, including a fisking of a dumb USA Today article that uses a faulty understanding of history to inform a faulty prediction of the future. Like that's anything new.
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