Apple's enterprise product line is also great for new, tiny businesses (made possible by the Bush tax cuts!) run by people familiar with Apple's consumer products, that will never afford consultants or IS professionals.

I recently financed a friend's recording studio, which will be a two-person operation for the foreseeable future. The usual storage device would be something made by Glyph Tech. Neither one of us could administer it confidently — there doesn't even seem to be a downloadable manual — and while a failure could easily cause a loss of $5000+ worth of tracks, the budget doesn't cover a consultant.

So we're getting an Xserve RAID instead.

Most of the big-iron manufacturers seem to have become dependent on consultants recommending hardware intentionally made unnecessarily complex, which would tie the buyers to the consultants for any change or repair.

Meanwhile, Steve Jobs is excellent at making average Joe consumers like me aware of Apple's cool enterprise products, which more and more people eventually find a need for. Did the other computer companies forget that they started in garages, too?