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Brian Tiemann
Silicon Valley-based purveyor of a confusing mixture of Apple punditry and political bile.

btman at grotto11 dot com

On My Blog Menu:

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Wednesday, October 29, 2003
13:38 - Bloggers GOOD! Bloggers BAD!

(top) link
To hear Bill Gates say it, Microsoft is all happy-happy-joy-joy on the subject of blogs.

But what's interesting about this is a couple of things. First, it actually built in these common parts that show information, notification, services, that a user might really be interested in seeing when they're working on their main application, without popping up a window that covers it. For example, the time or their buddy list or a slide show, which, of course, you can add and remove these tiles here -- or even an RSS-feed built right into the sidebar. (Applause.) And you want to hear blogging or about to blog when they get -- who is going to be the first person after the keynote to go and post on their blog. Scobel, OK. Well, we'll see. It's going to be a race. But the best part about this is not that we have this functionality built into Windows. The best part, like everything I'm going to show you today, is that this is part of the platform. This is part of the SDK that you guys are going to get, you guys can write to it, and we think you can do great, great things with this.

(Via InstaPundit.)

And this blog that I mentioned a couple of days ago, which solicits customer feedback for input into Longhorn, would seem to be all part and parcel to that attitude.

....Eeeeeexcept, apparently, for when employees' blogs reveal Microsoft's dirty little secrets. Like, for instance, trucks bearing deliveries of G5s to the Redmond Campus on One Microsoft Way, as this hapless fellow documented.

"To my mind, it's an innocuous post. The presence of Macs on the Microsoft campus isn't a secret (for everything from graphic design work to the Mac Business Unit), and when I took the picture, I made sure to stand with my back to the building so that nothing other than the computers and the truck would be shown — no building features, no security measures, and no Microsoft personnel. However, it obviously wasn't enough.

Because they fired him.

Reading through the TrackBacks and comments on his latest post, though, I'm struck by a common thread: not the inevitable Mac users surfing in from all the Mac rumor/news sites, but all the guy's friends and associates and correspondents saying things like "FUCK YOU MICROSOFT... My Next computer is a Mac. You lost my business."

That's a helluva way to get Switchers, though, isn't it? "I used to be a PC user... until Microsoft FIRED me!"


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